TOM FORD Menswear Store Opening
TOM FORD launched its first Hong Kong store in the Spring of 2010, bringing its luxury menswear, accessories and fragrances to a discerning local clientele. A new retail landmark, the store is located in the prime shopping location of IFC and offers an opulent look into the world of TOM FORD.
Bonvivant & Bellavita managed the opening of the store, introducing the store to local media as well as VIP guests and customers.
Services of BV & BV: Event Management
Bonvivant & Bellavita managed the opening of the store, introducing the store to local media as well as VIP guests and customers.
Services of BV & BV: Event Management
- Provision of creative and localized concept ideas
- Press tour coordination
- Advertisement liaison
- Appointment of F&B service
- Recruitment of models, photographer, calligrapher and assistants
- Sourcing of equipments
- Provision of hand-selected guest list
- Invitation of premium guests
- Distribution of invites for opening
- RSVP management
- Post-event media management
- Press clippings service