Polaroid is synonymous with instant photography and Bonvivant and Bellavita were thrilled to work with this iconic brand. News of Polaroid's rebirth through Hong Kong company SGG after a two-year hiatus spread through local and international media and through the internet to Polaroid's worldwide diehard fans. Bonvivant & Bellavita assisted in the management of the press conference for the announcement of Polaroid's re-launch, providing a thorough service from pre to post event.


Services of BV & BV: Media Relations

• Provision of professional ideas for the press conference
• Endorsement, photographer and assistant recruitment
• Reception and handling media enquiries
• Preparation and update of press list
• Distribution of teasers and invitations
• RSVP management
• On-site management
• Reception and greeting of press and premium guests
• Interview liaison
• Dispatch of pre & post event press kit
• Press clipping service